people gathered around a table looking at brochures during a conference

Show Your Badge


Business Registration Form

show your badge

Important Highlights of the Program


The Show Your Badge Program is an incentive program designed to encourage conference delegates to explore the city and visit local businesses during their conference stay. Delegates simply show the participating businesses their conference badge to obtain special offers & discounts: 10% off, 2 for 1, BOGO, etc, you decide what works for your retail business, restaurant or attraction! Please note the this is a complimentary program and there is no cost to participate.

  • increase your foot traffic

    increase your foot traffic

    Participation has high potential of increased traffic in your business during the conferences - delegates are more likely to visit a business that provides them with a special offer.

    get noticed

    Listing of your business and discount being offered within the Meeting section of the Tourism London website plus at the URL showyourbadge.ca (website launch in early 2024). Listing information & discount can be changed at any time at your request.

    targeted listings

    Website will contain unique geotargeted feature that allows the conference delegate to see which participating businesses are closest to their hotel.

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    let your customers know

    Complimentary window cling to put in business window indicating your participation in the program (to be distributed in early 2024).

    convention alerts

    Participants will receive regular convention alerts as a reminder of what conferences are coming up that the show your badge program is in effect for. When an upcoming conference is coming to London and is part of the program, a sample of their conference name badge will be provided to you in advance for awareness purposes.

    change your offer anytime

    Change your offer anytime

    If there should any changes to your offer or listing at a later date, get in touch with us and we will make the changes for you, there is no cost to change your listing or offer information.

  • Step 1

    Sign up below to participate in this promotional program that helps welcome conference visitors to London and encourages them to support local businesses!

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  • Step 2

    Simply fill out this form to submit your business details and offer, be sure to include an image that best represents your business. There is no cost to participate in this program.

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  • Step 3

    You're done! Upon approval, we will be in contact with you via email to let you know that your listing has been added to the Show Your Badge business listings page.

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Business Registration Form

* Required fields
  • Contact Information


  • Upload Photo

  • It is recommended that you include a photo of your business.

  • Images to consider: Please use an image that does not have text or logos to avoid clutter, use a simple image to attract the viewer's attention. Keep in mind the viewer will see the details of your business like the title and location below the listing image and complete info on the details page of your business, therefore it is not necessary to embed those details within your image.

    Before you upload an image, make sure that the image falls in one of the four categories. Tourism London does not assume responsibility and liability for the content and images of any submitted business postings.
    Tourism London reserves the right to change/edit images, or to choose a different image for the business submission.

    1. Own work: You own all rights to the image, usually meaning that you created it entirely yourself.

    2. Freely licensed: You can prove that the copyright holder has released the image under an acceptable free license.

    3. Public domain: You can prove that the image is in the public domain, i.e. free of all copyrights.

    4. Fair use: You believe that the image meets the special conditions for non-free content, which allows the use of unlicensed material, and you can provide an explicit non-free use rationale explaining why and how you intend to use it.


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